The remodel addresses critical issues that previously disrupted navigation processes and aligns with best practices used by top online magazines globally.
The new design features streamlined searches, full-page images on articles, a simplified menu, Google News link, along with an expanded selection of advertising options for clients via Google Ad Manager.
“The project took over six months from ideation to completion. Our project timelines were hampered significantly by various team members getting COVID over the past six months,” said Roger Dundas, co-founder, of ByBlacks.com.“By just switching our hosting to a Toronto Based provider, we achieved record load speeds. In the end what we have is a beautiful world class site, that has been stripped of all non-essential data.”
In addition to the new layout, the online Media Kit has been upgraded to incorporate monthly demographic data and web traffic metrics retrieved from our Google Analytics and Google Search Console accounts, to offer full transparency and readily accessible information to potential buyers.
“ByBlacks.com continues to be an essential platform for delivering timely and critical narratives that encapsulate the Black Canadian experience, in all its rich and nuanced forms. To reinforce our mission, we wanted to reinvigorate the magazine’s aesthetic and performance to appeal to upcoming generations as we continue to serve our long-time readership,” Camille Dundas, editor-in-chief, ByBlacks.com.
Established in 2013, the online magazine centres on Black Canadian stories that may not otherwise be shared in mainstream media and features the largest online Black Canadian business directory.
Click ByBlacks.com to view the new and improved design.
Click here to view the updated Media Kit.
ByBlacks.com is the top-ranked award-winning online magazine focused exclusively on telling Black Canadian stories. With over one hundred writers to date covering a range of editorial content, we also provide a free business directory for Black Canadian owned businesses and promotional services for our clients.
For media interviews, please contact:
Crystal Hay, Publicist
Konvo Media Inc. | Stories That Matter