How To Take Advantage of A Twitter Chat

Tuesday, 04 August 2015 12:38 Written by
What’s a Twitter chat anyway? It’s a live event where people attach a hashtag to their tweets to discuss a particular topic.
One of the biggest challenges faced by small and medium-sized businesses today is marketing their business effectively.

10 Common Web Design Mistakes

Tuesday, 21 April 2015 16:49 Written by
Most small businesses now understand the importance of having a website as part of their brand strategy and for building their business.
Many consider parenting rebellious teens as the toughest job one can possibly have. After you read the first sentence, I sense nods of approval or the willingness to testify by some.
You’ve got some extra time on your hands and you’re thinking hey, now might be a good time to pitch my story to one of those cool morning TV shows I’m always watching. Stop right there. 

Show Don't Tell! Why Your Content Is Getting Ignored

Thursday, 11 December 2014 00:00 Written by
I recently conducted a survey to determine some of the problems entrepreneurs face when trying to creatively market their businesses and build their brands online.

7 key tips on what not to wear on a TV interview

Tuesday, 08 October 2013 20:00 Written by
When doing TV interviews, like it or not, how you look is the top priority.

Do you really need a website? Social Media?

Tuesday, 21 May 2013 00:00 Written by
I have a friend who is not on Facebook, Google + or Twitter. She says she doesn’t have time to set up and manage all those Social Media “thingys”.
In the fast paced Social Media world, one thing is certain, change is constant. To be effective in your Brand Marketing, traditionally you only needed the basics of a business logo, business cards with matching letterheads/brochures to get you started.

Media Tip | The Sound Bite

Monday, 18 February 2013 00:00 Written by
Broadcast journalists only have about 10-15 seconds for every clip they use in a story. In a one minute thirty second piece they may use 1 or 2 clips. You may have given a wonderful interview but no good “sound bites”.