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ByBlacks.com | #1 online magazine for Black Canadians

Opinion

A Distraction We Can’t Afford: Why You Should Limit Charlie Kirk Content

A Distraction We Can’t Afford: Why You Should Limit Charlie Kirk Content
Perry Douglas By Perry Douglas
Published on Tuesday, September 16, 2025 - 11:12
Amid the fallout of the Charlie Kirk murder, I’ve noticed on social media that so many Black people are posting about Kirk’s past rhetoric and even defending against his bogus racist diatribes.

But giving oxygen to this garbage is not helpful to you. It's counterintuitive and counterproductive to your subconscious mind, which generates 95% of your thinking. So don’t get distracted and waste your time on desperate, fear-driven racist language that drains your intellectual energy and capacity to think and act with clarity of purpose. Racism is always intentional and purposeful, and social media algorithms just boost rage-bait to keep you scrolling, engaged, angry and ignorant. 

We can’t waste our finite time on this planet being distracted and delusional about believing we can change the hearts and minds of the wilfully ignorant, those consumed, committed, and driven by hate and their underlying fear of their own poverty of intellect.  

Black folks need to stop allowing themselves to be dragged down the rabbit hole into the algorithm abyss of social media. You are giving up your agency when you do so! You are set up for conflict and giving credibility to asinine rhetoric. You become part of the ignorant herd, unknowingly driven by purposeful subconscious-cognitive algorithms that fuel pure ignorance and chaos. The purpose of which is distraction and setback—you become what you consume!

Toni Morrison said, "The very serious function of racism is distraction. It keeps you from doing your work. It keeps you explaining, over and over again, your reason for being.”

Put your time into understanding the Sophistication of Self-Preservation instead. Lead and don’t be led. Read more, scroll less, and stop outsourcing your mind to intellectually degenerative social media dialogues that burn out your intellectual energy. It diminishes your intellectual capacity to pursue your own power and prosperity objectives in the universe—stop falling for it!  

Our subconscious shapes our outcomes because our mind is simply a collection of what we allow it to be, what we allow to occupy space there. The subconscious governs our thinking and responses, which form our belief system and habits, creating our identity.

Due to our history of trauma as Black people, from the Atlantic slave trade, the plantation system economy, the Civil Rights Movement, to the present day systemic racism and events like the George Floyd murder, triggers us, we become vulnerable to always reacting and overconsuming trauma unnecessarily.    

Therefore, many often become susceptible to living subconsciously in past community trauma, programming their minds to react disproportionately to trauma-related events instead of critically thinking about what they must do to compete and win in this world.

Repeated exposure to trauma-related events or information that sets off stress and anxiety can be highly counterproductive and get you off your chosen path.

Racism exists, and it’s impacting us; that’s a fact. And we have to talk about it and take action. 

But many credible studies report that overly focusing on media content about racism is a significant cause of stress, manifesting as racial trauma that can lead to anxiety, depression, and other mental health issues. Both overt and subtle forms of racism, including what is reported in the news, can create mental barriers that negatively impact a person's overall health and well-being.  

The frenzy of focus on Kirk’s racist past and social media rhetoric delves unnecessarily into social media overconsumption of trauma-related information. However, it doesn’t have to be that way; you have a choice in what you consume and your ability to be highly selective in that process—you have agency over yourself.  Trauma plays on your subconscious mind. It gets into your neural pathways, shaping your thoughts and behaviours. Your thinking is no longer your own, but that of the environment you put yourself in and the choices of the information you choose to consume. Cognitive algorithms take over your mind, and your behaviour is very much predictable based on the level of subconscious cognitive algorithms you consume.

You become self-programmed into a social media culture, with the belief that you must react and comment on everything on social media about the actions of others. Forgetting how it might affect your overall life objectives, mental health and well-being. You start reacting to everything related to that topic, whether it directly affects your life or not. This, however, sucks up all your productive oxygen, manifesting your own suffering and setbacks.

Therefore, we must create our own mental filters to vet and limit our information intake.  

Your ability to limit and prioritize information releases mental strains: stress and anxiety. Self-awareness is the first step in mastering your subconscious mind and controlling emotional responses. 

Last modified on Tuesday, September 16, 2025 - 11:59

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Perry Douglas By Perry Douglas

Perry’s progressive career began with RBC Dominion Securities, subsequently joining AIC Mutual Funds and co-founding AIC Private Portfolio Group. He was the Director and Head of the KeyClient Group, Eastern Canada, of Swiss Investment giant UBS.

In 2008, at UBS, Perry was voted #1 Advisor in Canada for the UBS All Factor Rankings.

Perry is the founder and CEO of Douglas Blackwell and 6ai Technologies, focused on redefining how strategy is crafted in the age of AI.

Perry is also an implementation partner with McGill University Bensadoun School of Management at the DataSphere Lap. In this ecosystem, industry leaders, academics and students build advanced analytics, machine learning, and AI solutions for enterprises of the future.

Perry is the author of the book “applied intelligence: A Renaissance in New Thinking for Caribbean Prosperity in the 21st Century" and author of numerous articles and blogs and the host of “applied intelligence with Perry Douglas.” 

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